Chapter 06 - Blast Off!
A few days later Jeffrey could be found repeatedly saying that he should have taken screen shots of the YouTube site for their first release, every half hour for the first twelve hours. The trajectory of hits and comments was amazing to everyone on the staff, but nobody remembered the specifics. The reality is that for the first ninety minutes or so there was only a trickle of hits and no comments whatsoever. That changed abruptly. Hits began to go gangbusters. Correlating this with Nicole’s Tweets, it appears there was some lag before the famous lawyers responded. After they had read Nicole’s Tweet, they watched the video and read the white paper. They also read the part two white paper and they intended to read all the other white papers that had been posted on The Minute Women’s Website. But they took timeout to make a Tweet that recommended both the video and the white paper. Those Tweets were where it started. Many others replied and a good fraction of those made their o...