Chapter 12 - Growing Pains
Jeffrey was the first of the Writing Group to message the others about Elena’s draft. He was very complimentary of it as an essay - good tone, well thought through, and seemingly quite thorough even while omitting a lot of detail. But he wondered whether their regular audience for videos would balk at the length of this. In length, it was closer to a full white paper than it was to a mere executive summary. Would the audience have the patience to view the entire video? If not, should a shorter version of the speech be prepared? Both Jackie and Alice concurred with Jeffrey that these were the right questions to ask. Elena was adamant about not producing a shorter version. She thought the full speech needed to be out there. And if people missed parts of it, well that is why she’d go on those TV shows. Then she could let the interviewer’s questions help to fill in the gaps for the audience. There was a bit of non-productive back and forth among them on this matter, where Ele...